T-Mobile to Create Picture-Perfect Experiences for BlogHer ’11 Attendees

At booth #223-225, T-Mobile will host an interactive photo booth, new smartphone and tablet demos, and daily giveaways

BELLEVUE, Wash. and SAN DIEGO, Calif. — Aug. 2, 2011

For the fourth consecutive year, T-Mobile USA, Inc. will be part of the world’s largest conference for women in social media during BlogHer ’11, taking place Aug. 4–6 in San Diego. At booth #223-225, T-Mobile will demonstrate valuable wireless tools that bloggers of today need to keep connected, including the innovative new myTouch® 4G Slide, featuring the most advanced camera on any smartphone. Through a unique photo booth experience with the new smartphone, BlogHer attendees will be able to have a personal pic snapped for online sharing and tagging and also take home a keepsake print memorializing BlogHer ’11.  

In addition to the myTouch 4G Slide, T-Mobile will demo devices that are perfect for the whole family, including the HTC Sensation™ 4G, 4G Mobile Hotspot, and T-Mobile G-Slate™ with Google™ all of which run on T-Mobile’s 4G network as well as the Samsung Gravity® SMART and HTC Wildfire S™. T-Mobile will also highlight its latest, affordable service plans, which can help customers step up to 4G data.

Not only will BlogHer attendees be able to try out the latest devices, T-Mobile will also host opportunitites to win some of them through daily giveaways via T-Mobile’s Twitter® feed. For BlogHer enthusiasts who aren’t able to make it to San Diego, T-Mobile will host additional Facebook® and Twitter giveaways throughout the conference weekend. T-Mobile will post updates and announcements related to BlogHer on a designated tab on its Facebook page and giveaways of the myTouch 4G Slide will occur daily.

“T-Mobile is excited to connect with the BlogHer community once again and show off the myTouch 4G Slide, which is the perfect device for BlogHer’s very social women who need to snap and share photos on the go, anytime,” said Andrew Sherrard, senior vice president of product marketing at T-Mobile USA. “We know that mobile devices are an essential part of any blogger’s tool kit, especially when the blogger is juggling various roles, from business woman to friend to mother and wife.”

With zero shutter lag, backside illuminated sensor and additional premium digital camera features, the myTouch 4G Slide has the most advanced camera of any smartphone and offers consumers a viable replacement for their digital point-and-shoot cameras. Running on America’s Largest 4G Network, the smartphone allows customers to instantly capture, and then share, high-quality photos and videos with a dedicated camera button and one-touch access to post to Facebook, Picasa® or Flickr® ? all at the speed of life. A true camera and camcorder replacement, the myTouch 4G Slide features an 8-megapixel camera and a full HD 1080p camcorder with audio recording and capability to edit photos and videos directly from the device.

The seventh annual BlogHer Conference is organized by BlogHer Inc., the leading participatory news, entertainment and information network for women online. This year’s conference is expected to draw more than 3,000 bloggers from around the country.

“This year BlogHer’s fourth annual Social Media Matters Study showed the sharpest rise yet in both usage and passion for our smartphones and other mobile devices, and BlogHer’s community consistently demonstrates that they are on the leading edge of  leveraging their mobile devices to manage every part of their lives,” said Elisa Camahort Page, BlogHer co-founder and COO. “We are so pleased to have T-Mobile back again as a sponsor and loyal supporter of this community, meeting our attendees’ expectations that they will be able to check out the very latest technology solutions at the conference.”

T-Mobile will be in booth #223-225, located in the Expo Hall on the first floor of the San Diego Convention Center. You can follow T-Mobile at www.facebook.com/TMobile or twitter.com/tmobile.

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T-Mobile’s HSPA+ 4G network not available everywhere; see coverage details at T-Mobile.com. Capable device required for 4G speeds.



Lindsay Morio
T-Mobile USA Media Relations
425-383-4002

mediarelations@t-mobile.com



About T-Mobile USA, Inc.

Based in Bellevue, Wash., T-Mobile USA, Inc. is the U.S. wireless operation of Deutsche Telekom AG (OTCQX: DTEGY). By the end of the first quarter of 2011, approximately 128 million mobile customers were served by the mobile communication segments of the Deutsche Telekom group — 33.6 million by T-Mobile USA — all via a common technology platform based on GSM and UMTS and additionally HSPA+/HSPA+42. T-Mobile USA’s innovative wireless products and services help empower people to connect to those who matter most. Multiple independent research studies continue to rank T-Mobile USA among the highest in numerous regions throughout the U.S. in wireless customer care and call quality. For more information, please visit http://www.T-Mobile.com. T-Mobile is a federally registered trademark of Deutsche Telekom AG.

For further information on Deutsche Telekom, please visit www.telekom.de/investor-relations.

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